New Directions for the
Contemporary OMS Practice
Course #26-07-5 New! (CDE Credit Information)
Saturday & Sunday, September 29-30, 2007
Designed for: Oral & Maxillofacial Surgeon – as well as Office Staff Members
Course Director: Douglas P. Sinn, DDS
Location: Astor Crowne Plaza Hotel

Summary
A 2-day course designed primarily for oral and maxillofacial surgeons – as well as office staff members – that focuses on the following trends and opportunities associated with OMS practice:

• The Ambulatory Surgery Center in the OMS Setting...
  • OMS Ambulatory Operating Room: How and Why to Make it Work for You!
  • Essentials that Make Your Operating Room Functional and Safe
  • Ambulatory Outpatient Anesthesia in Your Center: What is Different and How it Works
  • Imaging in the Ambulatory Setting: What is Necessary and Cost Effective
• Practice Management in the Ambulatory Surgery Center: Prepare to Change...
  • Website Development and Marketing a Contemporary OMS Practice
  • Effective Marketing Strategies for Your First Three Years in Practice and Digital Everything: EMR, Digital Files, E-billing, and Digital Photography
  • Insurance Free OMS, Taking Your Practice to the Next Level, and Practice Management and Dental Implants

Saturday, September 29, 2007
Moderator: Douglas P. Sinn, DDS

The Ambulatory Surgery Center in the OMS Setting...

OMS Ambulatory Operating Room
Specific topics covered include:

• OR Requirements
• OR Equipment
• Anesthesia Issues
• Patient Selection
• Procedures / Outcomes
• Revenue vs. Expense

Douglas P. Sinn, DDS

Essentials that Make Your Operating Room Functional and Safe
Albert Carlotti, Jr., DDS, MS

Ambulatory Outpatient Anesthesia in Your Ambulatory Center:
What is Different and How it Works
Randy Marcel, MD

Imaging in the Ambulatory Setting:What is Necessary and Cost Effective
Specific topics covered include:

• Comparison and cost of standard and digital panoramic machines
• How 3D imaging techniques augment 2D modalities
• Advantages and disadvantages of medical CT and cone beam scans
• Comparison of current cone beam machines and costs
• Use of 3D imaging techniques simplifies treatment, improves treatment outcomes and is necessary in certain cases
• Case presentations of the use of 3D imaging in treatment of patients with traumatic injuries, pathology, orthognathic surgery, esthetic surgery, implant surgery, and impacted teeth

Douglas Goldsmith, DDS

Discussion
Drs. Sinn, Carlotti, Marcel, and Goldsmith

Practice Management in the Ambulatory Surgery Center: Prepare to Change . . .

Website Development
Jay Levine of PBHS, Inc.

Marketing a Contemporary OMS Practice: No Stones Unturned
Stuart Graves, DDS

Fast-Tracking Your OMS Success:
Effective Marketing Strategies for Your First Three Years in Practice
Specific topics covered include:

• How to identify and develop your potential referral base
• Key factors for successful referrer relationship development
• Understanding the value of outstanding customer service and satisfaction
• Proven practice branding essentials and marketing strategies
• How to determine what strategies will work best with your new referrers
• Long term management strategies for your new referral base

Craig Leffingwell, DDS

Digital Everything: EMR, Digital Files, E-billing, and Digital Photography
Steve Guttenberg, DDS, MD

Insurance Free OMS
Steve Guttenberg, DDS, MD

Taking Your Practice to the Next Level
Steve Guttenberg, DDS, MD

Discussion
Drs. Graves, Guttenberg, Leffingwell, and Mr. Levine

Sunday, September 30, 2007
Moderator: Douglas P. Sinn, DDS

Practice Management and Dental Implants
Thomas Stone, DDS, MD

Final Recap:
Question & Answer Panel
Moderator: Douglas P. Sinn, DDS

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